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How executives at Petco encourage a culture of feedback

Hear how executives at Petco use recognition as a powerful motivator. Tools like the Voices Mobile App from Medallia give leaders at every level visibility to guest feedback, starting with the company’s CEO. They use these tools to recognize frontline team members on a regular basis -- for example, by sending a personal note of congratulations directly to the individual who provided excellent service. This also gives them a direct connection to what’s happening across their more than 1500 pet care centers each day, so they keep their eyes and ears on the guest’s experience.